Personal Summary

Dr. Bruneau received her B.S. in Sociology/anthropology (1977) and her M.B.A. (1986) from Oklahoma State University. She received her Ph.D. in Marketing with a minor in Anthropology (1996) from the University of Arizona. She has been an assistant professor at The University of Montana where she teaching Principles of Management, Consumer Behaviors, and the graduate Marketing Management courses since 1995.

Before beginning her academic career, she worked for Battelle Pacific Northwest Laboratory in Richland, Washington as a Marketing Research Scientist.

Dr. Bruneau’s research focuses on consumer behavior, specifically concerning how consumers interpret sensorial stimuli. A second research interest is the use of qualitative research methods in understanding consumers.