Tracks of Study

The MIS Department encourages students to follow four course tracks that will help them specialize in a specific area of Management Information Systems. These tracks are unofficial, and a student does not need to choose a track in order to graduate with a degree in MIS. These tracks, however, prepare students for careers in particular areas of MIS. Be sure to work with your adviser to choose appropriate electives from both inside and outside COB.

Consulting
Entrepreneurship
Development
Marketing

Consulting Track

Spencer Sheehan after interning with PwC

Consultants are experienced individuals who are trained to analyze and advise a client in order to help the client make the best possible choices. New graduates can be hired into these positions and trained as much as an apprentice is trained.

MIS Electives (take two) Credits
BMIS 479 Introduction to Consulting (fall only) 3
ACTG 321 Accounting Information Systems 
(co-requisite ACTG 203, fall and spring)
3
BMKT 460 Marketing of High-Tech Products (spring only) 3
BMIS 478 Electronic Commerce (spring only) 3
Outside COB
COMM 202S Nonverbal Communication COMM 240S Small Groups
COMM 241S Persuasive Communication COMM 451S Intercultural Communication
C&I 287 Business Communication

Development Track

Student in computer lab

Web developers are responsible for day-to-day web site design and creation. Web masters are responsible for the technical aspects of the website, including performance issues such as speed of access, and for approving site content.

MIS Electives (take two) Credits
CSCI 181 WWW Publishing 3
BMIS 471 Fundamentals of Network Management 3
BMIS 472 Advanced Network Management 3
BMIS 478 Electronic Commerce (spring only) 3
Outside COB
MART 145 Web Design COMM 240S Small Groups
CSCI 205 Programming Languages w/C/C++ CSCI 232 Data Structures and Algorithms

Entrepreneurship Track

MIS students and founders of New Leaf, a company they began with start-up capital from Business Plan Competition winnings

An entrepreneur is someone who takes on the risk of starting a new business or creating a new product. Entrepreneurs have a passion for doing things differently from everyone else. They tend to think creatively. They like challenges and the risk of a new business venture is the perfect challenge.

MIS Electives (take two) Credits
CSCI 181 WWW Publishing 3
BMIS 479 Introduction to Consulting (fall only) 3
BMKT Marketing of High-Tech Products (spring only) 3
BMIS 478 Electronic Commerce spring only) 3
Other COB Electives
BMGT 458 Advanced Entrepreneurship Seminar
Outside COB
MART 145 Web Design COMM 202S Nonverbal Communication
COMM 240S Small Groups COMM 241S Persuasive Communication
COMM 451S Intercultural Communication C&I 287 Business Communication

Marketing Track

Students giving an integrated marketing presentation in Spring 2014

A marketing information system is a system that analyzes and assesses marketing information, gathered continuously from sources inside and outside an organization. Timely marketing information provides basis for decisions such as product development or improvement, pricing, packaging, distribution, media selection, and promotion. See also market information system.

MIS Electives (take two) Credits
BMIS 479 Introduction to Consulting (fall only) 3
BMKT Marketing of High-Tech Products (spring only) 3
BMIS 478 Electronic Commerce spring only) 3
 Other COB Electives  
BMKT 342 Marketing Research  BMKT 343 Integrated Marketing Communications
Outside COB
MART 145 Web Design MART 111 Fundamentals of Media Arts Products
COMM 241S Persuasive Communication COMM 240S Small Groups
C&I 287 Business Communication  COMM 451S Intercultural Communication