Attention SoBA Students! Special Topics Courses Fall 2012
BUSINESS COMMUNICATIONS (BGEN 291):
This lower-level course is designed to help you become a more fluent and effective speaker and writer in various business situations. You will learn to choose appropriate and effective communication vehicles and strategies and to write and speak for various audiences and purposes. You will learn by writing in several common genres, by presenting both formally and informally, and by receiving feedback from multiple audiences. *This course has not been approved to fulfill the lower-division general education writing requirement.
Tuesdays and Thursdays 11:10 to 12:30; CRN 75060
CUSTOMER VALUE MANAGEMENT (BMKT 494):
Learn from a world-class expert and consultants with global recognition; gain an understanding of what customers truly value based on generation and analysis of primary data, measure and manage a firm’s competitive value position, and understand how customer value creates value for employees and shareholders.
Comments from UM students who took “Customer Value Management” from Ray Kordupleski’s class before:
“This class combines all aspects of my business education into something I will be proud to practice.”
“This class changed how I will look at business forever”
“This will really help me in the future”
"The most amazing class I have ever taken”
“Awesome”, “Passionate”, “Caring”
Monday and Wednesdays 11:10 to 12:30; CRN: 75073
ADVANCED HUMAN RESOURCES MANAGEMENT (BMGT 491):
Are you curious about Human Resource Management as a possible career? Experiential class activities and case assignments will allow for a participatory and interactive class environment. By exploring some key human resource topics, the class will provide students interested in people side of management with an opportunity to focus on the key human resource activities that every manager needs to perform effectively, such as performance management, understanding the legal environment, developing employee engagement and recognition strategies, generational issues, total compensation strategies, and recruitment and selections. This advanced class will provide students with a more specialized knowledge and experience in the field of human resources.
Tuesdays and Thursdays 3:40-5:00; CRN 75071