High Tech Links
Check out a site written by a high-tech marketing guru, Professor Allen
Weiss,
University of Southern California, with many useful technology marketing
insights: marketingprofs.com
Or this one by Glenn Omura at Michigan State University: Marketing
Techie
CMP.net; The
Technology Network: Provides information and marketing services
to technology industries.
www.technologymarketingcenter.com
TMC is a community for technology marketing professionals and their
colleagues in engineering, sales and management. Use the TMC forum for
discussion of how-to techniques - how to establish technology market leadership
and how to lead a cross-functional market strategy development process in your
organization.
The Commerce Department has a sub-section
on their home page on Innovation and Technology.
Global Entrepreneurship Institute:
complete online resource for high tech entrepreneurs
High-Tech
Marketing Consulting Firms:
Hightechmarket.com
Accent High Tech Marketing--The
Oxford Group
Hightechstrategies.com
Tactics:
Provides market validation and finds the "sweet
spot" for high-tech startups and growth companies. Specializes in
validating market opportunities for investors, and strategic sales
development to recruit early customers and partners.
High-Tech
Marketing Book
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